Watch this video!
What is Smash Factor? The measure of ball speed divided by clubhead speed gives us the best indicator of the transfer of energy from the clubhead to the golf ball. If your ball speed is 150mph and clubhead is 100mph, your Smash Factor will be 1.50, which is about the maximum.
Although many factors can be attributed to a high smash factor, like technique & ball type, contact location on the clubface is the biggest indicator. Testing has shown time & time again, that adjusting smash factor from 1.30 up to even 1.45, will produce of 40+ yards!
Contact low on the heel can create the lowest smash factor and the shortest tee shots. This is due also to the launch angle & spin rates created in this section of the clubhead. If your current contact occurs low on the face, you stand to gain the most!
.To improve your smash factor, pick up a can of Dr. Scholls Odor-X in the foot aisle of your local pharmacy… I know, it sounds like a stinky idea! Spray this on your clubface to leave the white dust that will give you clear impact marks. Then use the eraser from a pencil to clean up a vertical and horizontal axis on the club face and practice making impact in each quadrant.
You will gain far more by practicing random area contact than you will ever gain by trying to hit the sweetspot!